Guys, today is the day!
It’s our 8th Anniversary. And just like in marriage, this little old business of mine takes work, lots and lots of work. So today, in celebration of our anniversary I want to share 8 things I promise to our brides over the next 8 years of business.
I will fight for you.
We are sometimes at the mercy of designers when it comes to receiving gowns. Sometimes things are outside of our control. But as the owner of OUTW, I will also fight for you. If something isn’t right or something goes wrong, we’re on your team. We want to work with you to come to a solution. And if we make a mistake, we’ll take ownership of that and do our best to make it right. Yes, we’re in business to make money but we’re also in business to make dreams come true. And we care about each of our brides as people and not just sales.
That doesn’t mean you can bully us into getting anything you want. We do ask you to be reasonable and kind. But we’ll always go to bat for you whenever we can!
2. I will never stop chasing this dream.
8 years ago I started chasing this dream. Well in reality about 9 1/2 years ago. But I took a big step towards this dream when I opened the doors of OUTW 8 years ago. While I’m so, so proud of all that we have accomplished in 8 years, we’re far from finished yet. We’ve stronger, more determined and excited about all the future holds for us at OUTW. We want to continue to serve you in whatever ways we can.
3. I will continue to bring you exclusive and unique gowns.
I’m so proud of the store we’ve built. And I’m so proud that when you say Yes to the Dress at our store, you get our expertise and you get gowns that aren’t found at every bridal store everywhere. We love bringing in gowns that are well made and have amazing structure. We want you to look and feel confident from the moment you slip it on in the morning until the last dance at night.
4. We can handle your crazy MIL, your opinionated bestie and your know-it-all sister.
Bring it on sister. There’s honestly no situation that you can throw at us that we won’t be able to handle. We just want you to be open and honest with us and we’ll work through it with you. We got you girl.
5. I will not be perfect, but I will make it right.
This is similar to the first one, but it’s worth discussing. I have off days. I have days where I say something that I shouldn’t. I have made mistakes. But I promise I will try my absolute best to make it right. So if you feel like we’ve done something wrong or we could have done something better, reach out to us. We live in a world where sometimes our first instinct is to write a bad review. And sometimes that’s justified. But give me a chance to make it right with you and remember we are human. Reviews hurt us as they often tell one side of the story. Especially when the side of the story is told un-factually.
6. I will never stop learning + teaching.
Guys, this is so important to me. I have a serious book problem. I am constantly learning and applying new things all the time. And I’m constantly teaching. Our staff meet at least twice a month to learn together. We hire mature staff members and they endure a vigorous training here at OUTW. But that training doesn’t end with their initial training. It’s ongoing.
7. I will always care about your experience.
I have an obsession with your experience. I’m constantly thinking about ways to improve what we do. We have developed such an amazing reputation. And that reputation is everything to me. I want each and every bride who walks through the doors to experience that.
8. I want to hear your feedback.
We can’t fix a problem we don’t know about it. We can’t change a problem we weren’t aware was a problem. You can always email me at firstname.lastname@example.org or call me at the store if you’d like to chat. We also do surveys a lot to gather your feedback.
If you haven’t filled out this survey yet, we’d love to hear your thoughts: https://goo.gl/forms/7yaCDi6OdWmYEY3D3